Construction Waste: EcoGroup's Visionary Project

Posted on 12 March 2024
Construction Waste: EcoGroup's Visionary Project

Construction Waste: EcoGroup's Visionary Project

EcoGroup plans to change how we handle and reuse building waste with their new project. The project aims to reduce the environmental impact of construction by reusing waste, leading to a more sustainable future.

EcoGroup will recycle construction waste to create valuable resources for new projects or industries, using innovative techniques for repurposing. This helps by reducing waste, saving resources, and lowering the carbon footprint of construction.

Furthermore, EcoGroup's project will create new opportunities for job creation and economic growth in the recycling and repurposing sectors. The project's goal is to be a leader in the construction industry. It plans to invest in sustainable practices and technologies.

In the world of sustainability and waste management, innovation and dedication often pave the way for remarkable achievements. EcoGroup, a leader in helping the environment, funding from Sustainability Victoria. This shows EcoGroup's dedication to sustainability and sets an example for the construction and demolition industry.


The Drive for Sustainable Change

The construction industry helps the economy but also harms the environment by creating a lot of waste. Victoria discards approximately 200,000 tons of wood waste annually.

Recognising this challenge, EcoGroup has taken a decisive step forward by securing a Victoria grant from Sustainability Victoria. This grant is not just a financial boost; it's a nod to EcoGroup's innovative approach towards rethinking waste management

A Visionary Project

The project that won the hearts and minds of the grant committee is both ambitious and promising. It focuses on harnessing the untapped potential of C&D waste timber. EcoGroup is working on ways to turn waste timber into valuable biomass for energy. We want to change how the industry deals with timber waste.

The Journey Ahead

The project has started and will finish by mid-2025. There is a lot at stake and expectations are high. EcoGroup's experts are working hard to find new solutions for waste management in Victoria and beyond. We are researching, developing, and testing innovative ideas.

This initiative stands as a testament to what can be achieved when vision meets opportunity. It is not just about handling waste better; it's about seeing waste as something useful. By using it properly, we can help the environment and economy.

A Model for the Future

EcoGroup's project, supported by Sustainability Victoria, serves as a beacon of innovation in the realm of sustainable waste management. It exemplifies how grants like these can create significant environmental advancements, encouraging other organisations to think creatively about waste reduction and resource recovery.

We are excited to see the results of this project. It is clear that sustainable initiatives like this one are important for the future. EcoGroup is changing how we handle construction waste.

This new approach is innovative and sustainable. Reducing waste, recovering resources, and promoting sustainability are important for making the planet greener. It is a step forward for the environment

Frequently Asked Questions

What makes C&D waste timber a challenging material to recycle?

Recycling C&D waste timber is hard because it is usually mixed with other materials. It also comes in many different types. Additionally, it may have been treated with chemicals.

These things make it hard to sort and recycle waste timber into new products.

EcoGroup uses advanced sorting technologies and processes to clean and repurpose timber. This ensures that the timber can be reused as a valuable resource in the economy.

How does converting waste timber into high-value biomass benefit the environment? 

Converting waste wood into biomass is beneficial for the environment. It reduces landfill waste and cuts greenhouse gas emissions.

Additionally, it creates a renewable energy source. This biomass can be used for bioenergy production, displacing fossil fuels and contributing to a reduction in carbon footprints. EcoGroup's initiative in creating high-value biomass also promotes a circular economy, where waste materials are repurposed and reused, thus preserving natural resources.

Can the methodologies developed by EcoGroup be applied to other types of waste? 

Yes, the methodologies developed by EcoGroup have the potential to be adapted for other types of waste generation. The steps we use to sort, clean up, and reuse waste like wood can also work for other materials like plastics, metals, and glass.. By tailoring innovative approaches, EcoGroup can assist in creating new recycling streams and promoting sustainable practices across different sectors of waste management.

What role does Sustainability Victoria play in supporting environmental projects? 

Sustainability Victoria and local government plays a critical role in supporting environmental projects by providing guidance, funding, and resources to organisations like EcoGroup. They help start new projects that use materials better and help build an economy that's overall better for the planet.

How can other business owners get involved in similar sustainability initiatives? 

Other companies can get involved in similar sustainability initiatives by researching and identifying grants and funding opportunities like those provided by Sustainability Victoria. Businesses have two options for going green. They can work with EcoGroup, a company specialising in eco-friendly practices.

Or, they can start incorporating green practices into their own operations. Participation in industry forums, sustainability networks, and adopting corporate social responsibility (CSR) goals are additional ways companies can contribute to environmental sustainability.

What are the environmental impacts of this project upon completion? 

EcoGroup's project aims to help the environment in several ways. It will reduce building waste in dumps. It will also help in preserving trees. Additionally, it will convert waste into energy to decrease air pollution.

The project will show how to manage waste in a sustainable way. Others will be inspired to do the same and change how construction and demolition c&d waste is handled. This project will likely help improve environmental health and promote sustainable development in the construction industry.

How can small businesses benefit from EcoGroup's work? 

This project opens doors for smaller companies to get into eco-friendly practices, like using recycled materials and being more efficient with resources. It's good for the planet and could also mean spending less and making more.


EcoGroup's project, supported by Sustainability Victoria, shows how creative thinking and commitment to sustainability can create important environmental solutions. By making something useful out of building waste, EcoGroup is doing more than fixing an environmental problem; they're changing what it means to deal with waste. Projects like these give hope and motivate action in various industries and communities as we strive for a sustainable future.

View the Sustainability Victoria Website Here


Posted in:RecyclingTimberGarden mulchOrganic mulch  

EcoGroup receives a Green Star Certification

Posted on 29 June 2023
EcoGroup receives a Green Star Certification

EcoGroup is proud to be a Member of the Green Building Council of Australia receiving a Green Star compliance certification at its Resource Recovery Centre in Clayton. 

A Green Star compliance verification is applied to Resource Recovery Centres that exemplify high recycling rates, providing an avenue for the Construction and Demolition Industries to dispose of materials sustainably. 

With a recovery rate of over 90%, EcoGroup continues to invest in Research and Development to redirect all C&D materials from landfill to be repurposed.

What this means: EcoGroup’s methods of recovery and recycling remain the same, having been dedicated to sustainable practices since 1991. However, this Green Star rating now provides builders, demolishers and those operating in the C&D industry an opportunity to raise the Green Star rating of their projects provided Green Star rated products along with solutions to demolition waste.

As quoted by the Green Building Council, “A Green Star achievement is a certification you and your stakeholders can trust. Demonstrating that your project has achieved a high standard of design, construction and/or operation, Green Star certification verifies the environmental and social outcomes you've set to achieve.”

Find out more about EcoGroup’s sustainability impact here:


Graffiti Bricks

Posted on 22 June 2023
Graffiti Bricks

Graffiti Bricks: Creating builds - with character

The Melbourne Orthopaedic Group facility in Prahran - a beautifully curated commercial build, epitomising urbanistic Melbourne design. Created by the minds of Erilyan Builders and Julian Brenchley Architecture, this building extension encapsulates contemporary design and Melbourne’s artistic essence, with bricks splashed with the graffiti paint that once completed them.

EcoGroup’s recycled bricks have become a staple in thousands of builds across Australia. Decorated with the memories from the builds they once fashioned, recycled bricks have become one of the most popular products to create a build -with character.

When Melbourne architect, Julian Brenchley dreamt up the build for the Melbourne Orthopaedic facility, he opted for a brick that remains contentious between home design connoisseurs - the graffiti brick, decorated with coloured paint and undeniable character.

We interviewed Julian about his vision, and how EcoGroup’s bricks became a part to play in the final product that is the Melbourne Orthopaedic Group Facility. Here’s what he had to say.

From a broad perspective, what influences your choice of building material and how did the decision to utilise recycled clay bricks come to fruition?

“The micro precincts in and around Prahran have such a wonderful character, a mosaic of heritage and contemporary styles and finishes. Placing a significant building in an urban context requires a sensitive approach to finishes, form and massing. The choice of the re-purposed bricks enabled us to be respectful to the local contact, and effective cloak a carpark in a tight urban street. Unless you knew what you were looking at, the average passer-by wouldn’t see the building.”

What influenced the decision to opt for graffiti bricks/ bricks with paint on them? Was this creative endeavour intentional from the outset?

“Face brick finishes of which graffiti bricks are a hero - give Texture. It can’t be said any more clearly than that - texture. Visual texture, tactile texture, a sense of place and belonging.”

Lastly, do you opt for recycled bricks often in your architectural designs?

“Recycled bricks give texture, warmth, visual softness, character and a sense place, theatre and performance.

We don’t generally impose arbitrary finishes on a project, however the finishes often ‘find’ us in the design process.”

The project now stands tall in the heart of Melbourne, painted with dashes of purple and white graffiti paint, accompanying thousands of builds across Australia that have been facilitated by EcoGroup.

To find out more about EcoGroup’s bricks, visit our website here:

Chris Murray Photography

Erilyan @erilyan_construction

Julian Brenchley @julianbrenchley

Posted in:Sustainable Demolition, Recycled RightBricks  

Celebrating Sustainable Success: EcoGroup's Reduced Impact on the Environment.

Posted on 30 May 2023
Celebrating Sustainable Success: EcoGroup's Reduced Impact on the Environment.

The Power of the Circular Economy

EcoGroup was established with the goal of reducing the impact that the construction and demolition (C&D) industry has on the environment, operating under the ethos of recycling materials to salvage as much as possible. Founded in 1991 by landscaper Toby Sail, EcoGroup has since become one of Australia's largest brick recycler, operating at its Clayton Resource Recovery Centre.

As we approach almost 32 years since our establishment, we would like to take a moment to celebrate the successes of EcoGroup and the impact we have been able to make in the Construction and Demolition Industry. We continue to collaborate with demolishers, government bodies, and individuals within the construction industry to bring about positive change and navigate this circular economy together. We hope that these statistics can inspire you to join us on our journey.

Consistently, EcoGroup has been selling over 1 million bricks each year. Recycled bricks remain an environmentally conscious building option, contributing to a reduction of 0.5kg of CO2 per brick compared to newly manufactured bricks. Based on this figure, EcoGroup continues to facilitate an average saving of 500 tonnes of CO2 per year.

With a workforce of over 40 employees dedicated to salvaging construction and demolition materials, EcoGroup has partnered with demolishers throughout Victoria to divert demolition materials from landfills toward new purposes. Achieving a recovery rate of over 90% for these materials, EcoGroup has been able to divert approximately 140,000 tonnes of C&D material from landfill in the past 5 years.

Through extensive development over the past 31 years, EcoGroup continues to develop innovative means of resource recovery to ensure no material gets left behind. With an aim to develop close relationships with industry bodies and encourage resource recovery from the inside-out, EcoGroup has a range of materials that are processed in our recovery centre and sent to these specialist sites to be repurposed. This includes timber, metal, masonry and plaster. Bricks and crushed brick continue to be EcoGroup’s most popular recycled material.

EcoGroup continues to invest in consistent research to enhance their innovative means of recycling, reusing, and repurposing materials from the construction and demolition industries. With ongoing refinements in timber and brick innovations, EcoGroup aims to lead the industry and promote the circular economy to its fullest extent.

Find out more about EcoGroup

View our brick catalogue

Posted in:Sustainable Demolition, Recycled RightRecyclingBuildingEcoGroupEco Friendly  

Black Rock Surf Life Saving Club - Out with the old and in with the new

Posted on 12 April 2023
Black Rock Surf Life Saving Club - Out with the old and in with the new

EcoGroup has been working hard by the beach on the Black Rock Life Saving Club, assisting in the earthworks, excavation and site remediation of the existing building.

As a part of this process, EcoGroup has ensured the maintenance and integrity of the bordering land, providing and installing sheet piles to protect the native trees that surround. 

EcoGroup's demolition, excavation and site remediation model is driven by the goal to maintain the land, materials and a do-no-harm ethos. After a few overcast and more than a few beautifully sunny days by the beach, EcoGroup's role on this project comes to a close. 

This project has set the foundation for the new and improved Life Saving Club. 

Builder: Sj Higgins
Client: Bayside City Council

Posted in:Sustainable Demolition, Recycled RightExcavationEco Friendly  
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